Friday, 30 July 2010
Glossary
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There are 5 entries in the glossary.


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Term Definition
Mailing House

Generic term covering organisations that provide a range of products and services required in the direct mail and direct marketing industries.

 
MailsortService offered by Postal Operators (e.g. Royal Mail) that enables Mailing Houses to offer postage saving to its customers for completing part of the sortation process.
 
MMSMultimedia Messaging Service is a standard for a telephony messaging systems that allow sending messages that includes multimedia objects (images, audio, video, rich text) and not just text messages as in SMS.
 
MortascreenIn the UK, around 600,000 people die each year. The largest number of complaints received by the Data Protection Registrar are for mailings sent to the deceased. Any organisation sending out direct mail to the public should be using Mortascreen to clean cold lists or for ongoing database management for mailing purposes.
 
MPS

Mailing Preference Service.  A free to register service that enables consumers to register their intention not to receive unsolicited advertising material by mail. The MPS is a non profit service managed by the Governance Division of the Direct Marketing Association.

 


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© Advanced Mailing Solutions Ltd 2009. Registered Office: 21 Langlands Avenue, East Kilbride, Glasgow G75 0YG
Registered in Scotland with Company Number SC227528. VAT Number: 796 4295 71
Advanced Mailing Solutions is a DMA Accredited Mailing House based in East Kilbride, Glasgow providing the complete range of direct mail and direct marketing services. Mailshot services include Mailing List procurement, address correction (PAF), deduplication, data suppression (MPS, TPS, FPS, Baby MPS, E-MPS, NCOA, Goneaways, USS), Print Broker, Print Management, Laser Printing, Inkjet Printing, Bulk Mail Savings including (Mailsort, Presstream, Walksort, Cleanmail), machine enclosing, hand enclosing, polywrapping, polybagging, response handling and order fulfilment. We undertake mailing services for clients in all cities here in Scotland (Edinburgh, Glasgow, Dundee, Aberdeen, Inverness and Stirling), the England, Wales and Ireland(London, Birmingham, Leeds, Sheffield, Bradford, Liverpool, Manchester, Bristol, Cardiff, Coventry, Leicester, Belfast, Nottingham, Newcastle, Kingston upon Hull, Plymouth, Stock-on-Trent, Wolverhampton and Derby) and Internationally